Project Overview:

The goal of this project is to develop and implement a communication and visibility strategy for the Jamaica Justice and Public Finance Management Sector Reform Programmes. Our team worked closely with the Jamaica Justice and Public Finance Management Sector Reform Programmes team to create a comprehensive strategy that includes a visual identity, branding, promotional materials, infographics, motion graphics, and ongoing support for communication and visibility activities.

Project Goals:

  • To create a visual identity and branding that reflects the values and objectives of the programmes.
  • To produce high-quality promotional materials, infographics, and motion graphics that engage and inform target audiences.
  • To provide ongoing support for communication and visibility activities to ensure the programmes are effectively communicated and understood.

Deliverables:

  • A comprehensive communication and visibility strategy that includes a visual identity, branding, promotional materials, infographics, and motion graphics.
  • A set of high-quality promotional materials, including brochures, fact sheets, and presentations, that effectively communicate the goals and achievements of the Jamaica Justice and Public Finance Management Sector Reform Programmes to key stakeholders.
  • A collection of infographics that present complex data and information in an easy-to-understand format.
  • A set of motion graphics that engage and inform target audiences, including videos, animations, and interactive graphics.
  • Ongoing support for communication and visibility activities, including updates to the communication and visibility strategy, creation of new materials, and coordination with relevant stakeholders.

Target Audience:

  • Government officials and policymakers involved in the Jamaica Justice and Public Finance Management Sector Reform Programmes.
  • Development partners and international organizations that support the programmes.
  • Civil society organizations and the general public.